Optimize internal linking

Internal linking is the process of creating links on one website that lead to other pages on the same site. This is a key element of search engine optimization, as it improves site navigation, helps organize content, and spreads the value of linking throughout the site.

Why does your site need internal linking?

Internal linking is not only a technical element of site construction, but also an important strategic tool that can bring tangible benefits to a site. This is one of the keys to improving a site’s visibility in search engines, making it easier for search robots to navigate the site and index its content. Properly implemented internal links can also increase the time a user spends on the site, which in turn has a positive impact on visitor behavioral indicators.

Key benefits of good internal linking

This makes it easier for users to navigate the site and find related content that may be of interest to them.

Google and other search engines assign a “link value” (sometimes called “link juice”) to a site that receives links from other sites. Through internal linking, you can distribute this value throughout the site.

If it’s easy for a user to move from one page to another through internal links, they are more likely to spend more time on your site.

Internal linking helps search engine robots index pages efficiently, which can speed up their appearance in search results.

You can use internal linking to indicate to search engines which pages are most important on your site by giving them more internal links.

Do you have questions or are you already decided?