Core Web Vitals is a set of three metrics created by Google that measure the usability quality of a website. Each of these metrics focuses on a different aspect of the user experience on the site: loading speed, interactivity and visual stability.

    Core Web Vitals - the key to improving UX and ranking on Google

    Core Web Vitals consist of three main elements

    Largest Contentful Paint (LCP): This indicator measures the loading time of the largest element on a page. Ideally, it should be less than 2.5 seconds.
    First Input Delay (FID): FID measures how long it takes for a site to respond to a user’s first interaction, such as a click. Good results are less than 100 milliseconds.
    Cumulative Layout Shift (CLS): CLS measures how much elements on a page shift during loading. The less, the better – ideally below 0.1.

    Core Web Vitals’ impact on positioning

    Core Web Vitals are an important part of Google’s algorithm for evaluating a site’s quality. High scores can improve a site’s ranking in search results. This is why optimization for Core Web Vitals is so important.

    Tools to measure Core Web Vitals

    Google provides many tools to measure Core Web Vitals, such as PageSpeed Insights, Google Search Console, Lighthouse, and Chrome User Experience Report. Each of these tools has its own unique functions and values.

    Tool data vs. actual data

    Real data, or so-called “real data. field data, may differ from the laboratory data the tools provide. It is therefore worth tracking both sets of data to get the full picture.

    To what extent do Core Web Vitals affect Google’s rating of a site’s speed?
    Core Web Vitals is a key component of Google’s page speed rating algorithm. They are one of many signals that Google takes into account, but they are certainly an important element.

    The most common pitfalls in optimizing Core Web Vitals

    Among the common mistakes made when optimizing Core Web Vitals, are inappropriate image formats, overuse of JavaScript or failure to take into account the variability of device screen sizes. Avoiding these pitfalls is key to improving your metrics.

    Is it worth investing in Core Web Vitals optimization?

    Definitely yes! An investment in improving Core Web Vitals is an investment in a better user experience on your site, which in turn translates into higher rankings in search results. Improving Core Web Vitals should be an ongoing part of your SEO strategy.

    You need a specialist – you need propseo

    Core Web Vitals optimization is a task for specialists. At propseo, we have experts who can help you improve your site’s Core Web Vitals, resulting in better user experience and higher rankings in Google search results. Contact us to learn more about our services.

    How to perform Web Core Vitals optimization?

    To improve LCP, focus on optimizing the loading time of page elements. You can do this by optimizing images, improving server response time, or removing unnecessary elements that may slow down the site.

    Improving FID is mainly about optimizing the JavaScript on your site. You can do this by minimizing code, optimizing the order in which JavaScript files are loaded, or using techniques such as lazy loading.

    To improve CLS, make sure that the elements on your page do not move during loading. You can do this by properly allocating space for images and other media elements, or avoiding inserting content over existing content.

    Structured data is also important in the context of the growing popularity of voice search. Voice search engines often rely on structured data to provide answers to users’ questions. If your site has properly tagged structured data, it is more likely to be selected as a response source, which can increase traffic.

    Do you have questions or are you already decided?